Comments on: Do Home Sellers Want to Hear the Truth?

By: Jean Joh

Jean Joh — Sun, 30 Nov 2008 23:24:50 +0000

Thanks for all the comments. It’s clear that there are a lot of real estate agents out there who are committed to honesty and integrity, even if it means the possibility of losing some business. If a home is overpriced, it will be the home owners who lose time and very probably money, so we are ultimately looking out for their best interests, as we should be.

By: lee ginsburg

lee ginsburg — Sat, 29 Nov 2008 17:43:57 +0000

Jean,
Thanks for mentioning my blog. A home is worth more to the homeowner because it meets their needs. If be it a super large gardening area, a bonus room for a business, an in-law for rental income or what ever. Our job is to explain that the general public does not fine that added value. One way could be to take the home seller to other homes for sale in the area and let them see what is out there.

By: Jim Shaw

Jim Shaw — Thu, 27 Nov 2008 17:41:37 +0000

Jean, very good post. Seems many seller’s aren’t ready to accept the truth or the comparable data at the Listing Presentation.

But the market establishes the selling price not realtors.

I’ve lost some good listings because I did not tell them what they wanted to hear.

By: Ed Gory

Ed Gory — Wed, 26 Nov 2008 17:37:03 +0000

Great post, Jean. And so, so darn true in today’s market. Unfortunately so many sellers are stuck in a 2005/2006 market mentality, and many don’t realize that the true market value of their home has almost nothing to do with the seller thinks (or their neighbor, relative, or sister who’s a realtor on the East Coast); rather, its value is what a buyer is willing to pay based on today’s market, today’s competition, today’s financing, economic conditions, the buyer’s perception of the condition, the location, normal marketing time, and showing accessibility. Some sellers out there get it — others plain don’t

By: Adam Chinn

Adam Chinn — Wed, 26 Nov 2008 07:37:30 +0000

Another great post. I agree with what everyone said here. It is very important for the seller and agent to be on the same page and I do not like it when people are not completely honest with their seller. The truth will come out eventually, why not start with it? Save everyone time and trouble.

By: Shokoofeh

Shokoofeh — Wed, 26 Nov 2008 06:33:00 +0000

A seller hires a realtor to market and sell their house. It is the realtor’s job to sell the house in the least amount of time, with the leat amount of inconvenence and for the most amount of money. The realtor does not get paid until this mission is accomplished. I’m sure the seller and the realtor both want the same result. Overpricing only hurts the process.

By: Karin C

Karin C — Tue, 25 Nov 2008 20:23:47 +0000

Great post, Jean! It is very frustrating for a seller and an agent when a home does not sell. Getting it priced right is SO important. That graph you used in your listing presentation the other day would be really useful in explaining this!

By: Pam Buda

Pam Buda — Tue, 25 Nov 2008 19:32:41 +0000

Thanks for the post Jean…Over pricing is the biggest mistake a home seller can make. You don’t have a second chance to make a first impression. Sellers have the best chance of netting the most dollars by pricing their home as close as possible to the expected sales price, no matter the market. Smarter pricing means more competition among buyers who perceive a “deal”, and shorter days on market. Greetings from Sonoma county!